Segmentation research aims to divide the market into distinct group that can be better (that language).
RELATED CASE STUDIES
Example of Segmentation
Our financial service client wanted to create products for each segment. We conducted a psychographic and demographic segmentation exercise to divide potential loan customers for more effective targeting.
Our financial service client wanted to create products for each segment. We conducted a psychographic and demographic segmentation exercise to divide potential loan customers for more effective targeting.
