We work with our clients to apply experimental methods to rigorously analyze critical questions. For example, is cash a more effective modality in ter...
This research involves repeat measures on a specific population. It is a powerful tool to track change or progress in a context of interest. We have t...
We have strong M&E expertise and can work with organizations to operationalize their monitoring and evaluation plans, first, by advising on the best d...
We have experience conducting research with young segments. We use a variety of research techniques to help our clients better understand children, ad...
Development and aid organizations use assessments of populations of interest in order to target their interventions effectively. Whether it is a large...
At Mindset, we enjoy listening to your customers and beneficiaries because what they say or think is essential to your business or program.
Branding research explores how a brand is perceived in the market. How does it rank in terms of perceived quality? Perceived price? Customer service?...
Mystery shopping is a form of service audit to ensure that your service is being provided as intended. Persons with the typical customer profile ar...
Segmentation research aims to divide the market into distinct group that can be better (that language).
Mindset works with companies to create successful advertising campaigns through pre and post testing services that span the advertising lifecycle; fro...
Usage and attitude (U&A) studies explore the needs, behaviours and opinions of customers regarding a product or service. Usage and attitude studies ar...
Satisfaction research gauges customer happiness with your product or service. We take an in-depth look at customer experience. We look at overall e...
Mindset helps in developing products in terms of go/ no go, usability, appeal, potential uptake, pricing, areas of improvement and most viable audienc...
Making the right pricing decision has never been more important – or more complex. It is essential to understand price sensitivity and the impact of p...
At Mindset, we enjoy listening to your customers and beneficiaries because what they say or think is essential to your business or program.